Daniel Lawry Property Assist

Who We Are: The People Behind Property Assistant…. Daniel Lawry

Here at Property Assistant, we know that delivering a service like ours is not about the efforts of one individual but, instead, it is something that relies on a whole host of individuals. Each week, we will be giving you an inside glimpse into the personalities of those people that make up our professional team.

In this week’s People Behind Property Assistant, may we present to you one of the co-owners of the business and a face everyone will be familiar with….

Daniel Lawry, Co-Owner

An estate agent since 1995, Daniel has worked in many roles within the industry including as a branch manager, lettings manager and residential sales manager. Gaining plenty of experience along the way but becoming disillusioned with how the sector was failing to grasp the core ideals of putting the customer first, Daniel and his wife Julie decided to open their own business.

In 2014, the Lawry’s created Property Assistant, a modern estate agency that focuses its attention on providing clients with an exceptional service. The heart of the business is very much in Daniel’s core make-up and he provides the business with integrity, honesty and professionalism….with a touch of character.

Family is one of the most important parts of Daniel’s life and his children and grandchildren allow him the opportunity, at least sometimes, to escape the world of property. Among his many interests, Daniel also enjoys Motocross Enduro racing and is often found day-tripping across the country to catch some off-road action.

A local through and through, Daniel was born in the Royal Berkshire hospital, went to school at Emmbrook and has lived in Wokingham all his life. He is passionate about his local community and has developed a strong network of friends and colleagues in the area who all support the goals and ambitions of the business.

In a nutshell, Dan is a dynamic and creative businessman who see things differently to most estate agents he has ever worked with and brings a keen mind to the business of buying, selling and letting property. Property Assistant owes a lot to his entrepreneurial skills but even more to his strong work ethic and commitment to the client.

That’s what we think of Daniel but, how does the main man see himself?

Tell us about what your job entails.

As a business owner, I’m not sure I can be too specific in my role, I get involved in all aspects. We help our clients with their home move needs – Buying, Selling, Letting or Relocating and all that this entails, it could be organising a cleaner for them through to appraising their property portfolio.

What did you do yesterday?

Morning meeting to discuss the week’s diary of activities, networking call with Keller Williams, arranged and followed up viewing and valuation appointments, scheduled in staging and photography session on a new listing, sales progression of some of the current sales, one sales valuation, three sales viewing and negotiated on four separate offers.

What’s the most challenging part of your job?

Working with the family, only kidding! Certainly, the hardest part of the job is being the person in the middle of the transaction and having to pass on bad news to our clients about their move.

What kind of problems do you face on a day-to-day basis?

Fitting everything into the day.

 What’s it like to work for Property Assistant?

I love it, the business was created to make a difference to people and their perception of Estate Agency in our area, and I’m pleased to say that our clients certainly feel that way.

If you weren’t working in your current job, what would be your dream career?

Professional motorcyclist .

 What would be your ideal home and where would this be?

We have just moved into what will be our dream home, we have lots of exciting plans to make it our own.

If you won the lottery jackpot, after a house, what would be your first big purchase?

Jaguar F Type.

What’s your guilty pleasure in life?

Biscuits .

What do you do to unwind after a stressful day?

Watch a good crime drama on TV.

What five words would your best friend use to describe you?

Fun, friendly, considerate, competitive and entrepreneurial.

What kind of a child do you think you were in school?

The cheeky one (in a good way).

What is the most important thing in life to you?

My wife.

Where do you see yourself in ten years’ time?

Still working in property, maybe a few less hours but enjoying time with family and friends more.